As Nature Intended is a high street retailer with a difference; most of their produce is organic and they only sell items made from the highest quality ingredients - that means no artificial chemicals, pesticides or preservatives. Produce is sourced from suppliers who place the importance of animal welfare, fair-trade and environmentally friendliness, over the importance of profits. Where possible, items are supplied by small British suppliers. Their selection offers a range of fresh fruit and veg, plus meat, fish, chilled goods, beer and wine. Plus a good range of vegetarian, vegan and 'free-from' foods. There's also an extensive natural remedies, toiletries and household product section.